You might be asking, "WHY USE A SELF-PACED LEARNING GUIDEBOOK?" It is a great refresher, and may even fill in some gaps in your education and experience. Perhaps you need a justification to attach to a purchase order. If so, just cut and paste the following into a text file, print it, download the order form, and attach both to the request you submit to your employer:
"Mastering Your Marketing" is a self-paced learning, 266 page, fully indexed and cross-referenced Guidebook that provides a unique learning and business development experience. This Guidebook is a pragmatic alternative to reading a wide range of books, taking courses in college, attending seminars or workshops, or hiring an expensive marketing consultant or advertising agency. The self-study format is used in "Mastering Your Marketing".You use this easy-to-understand Guidebook on your own time, at your own pace, wherever you wish, and without having to use a computer or being in an office.You can even work on it while on the beach, a commuter train, airplane, in your personal library or at your kitchen table – whatever suits you! "Mastering Your Marketing" gives you hands-on, interactive “learn and use” marketing savvy as you progress through each of the 24 easily read progressive Guides.You get a mix of conceptual, tutorial and procedural learning by reading, examples and engaging exercises within each of the Guides.The Guides begin with easily grasped insights in a text format that typically are six to twelve pages long.Each Guide then has several ready-to-use worksheets, checklists, templates, thought-provoking questions and wisdom designed to speed use of your expanding marketing attitude! Included is a detailed outline and how to complete your own written Marketing Plan, based on your own unique situation! The bottom line?Using "Mastering Your Marketing" can save you thousands of dollars, and years of learning the hard way.You will experience carefully crafted guidance and re-orientation from thinking in terms of selling to a focused plan and action as you build and master your marketing plan and program.More repeating customers, more referrals, and more new customers are just some of the outcomes you can expect!
Do You Want A Copy Of The TABLE OF CONTENTS of "Mastering Your Marketing™"?
Just send an e-mail to me at Info@MasteringYourMarketing.com with just the words "Table of Contents" in the subject line. A copy will be sent to you by response e-mail.